Counseling

We offer advice in various IP areas to increase the entrepreneurs’ awareness and utilization of IP in their business.
We advise our clients
• in general questions of IP
• creating IP protection strategy
• involving IP aspects to the business plan
• IP valuation
To order services please come to the Estonian Intellectual Property and Technology Transfer Centre or place an order by e-mail.
For more information e-mail info@eitk.ee or by calling 6411 250.

IP strategy

Intellectual property (IP) strategy is a company’s plan of activities to protect the IP of the company and for effective use of IP in business. IP strategy is a part of entrepreneur’s business strategy and is targeted to the successful operation of a company.

The aims wished to achieve with the protection and utilization of IP should be determined in the formulation of IP strategy:

  • protecting the results of creative work from copying and illegal use, which is also protection of the investements made in the creative work and developments
  • IP as a source of revenue: monopolistic market position as a competetive advantage, possible royalties and revenue from the sale of IP
  • IP as a surplus value, e.g good design of products
  • creation of the company’s identity (trademarks, brand)
  • prevention of the infringement of others’ IP rights
  • greater credibility and attractiveness of the company in investors and partners involvement.

The creation of IP strategy involves conducting IP audit in order to get an overview of the company’s IP, applied protection measures and the utilization of IP in the company. The Estonian Intellectual Property and Technology Transfer Centre provides IP audit service, which in addition to valuation of the current situation gives recommendations for effective protection and management of IP in a company.
Based on the needs of an entrepreneur:

  • we consult companies on the choice of an appropriate protection measure depending on the type of IP and it’s importance to the company
  • we introduce and explain different IP protection systems
  • we introduce the IP databases as important sources of information
  • we give advice on IP management in the company.

For legal advice in IP we recommend to contact patent attorneys or IP lawyers.
To order services please come to the Estonian Intellectual Property and Technology Transfer Centre or place an order by e-mail.
For more information e-mail info@eitk.ee or by calling 6411 250.

Business plan consulting on IP questions

Intellectual property (IP) – a company’s intangible asset – is often not sufficiently acknowledged.

A business plan should definitely pay attention to the IP created or used in the company.
In developing business plans we offer entrepreneurs

  • counseling on general IP questions;
  • researches on several industrial property fields, which enable to:
    •  get information about available solutions and avoid duplication and unnecessary investments;
    • get an overview of technology developments and competitors;
    • find ideas for development or improvement of products;
    • assess the IP protection;
    • avoid infringement of others’ IP rights

The worst thing for a company is to discover in commercialization that the product infringes another person’s patent, trademark or industrial design rights and the company has made a lot of unnecessary spendings.

  •  counseling on using development and innovation supporting measures offered by the EAS.

To order services please come to the Estonian Intellectual Property and Technology Transfer Centre or place an order by e-mail.
For more information e-mail info@eitk.ee or by calling 6411 250.

IP valuation

Valuation of IP rights is part of the good management of IP within an organisation. Indeed, knowing the economic value and importance of the IP rights you create and develop assists in the strategic decisions to be taken on the assets, but also facilitates the commercialisation and transactions concerning IP rights.
There are many business situations where valuation is required:

  • valuation of a company for the purposes of a merger, acquisition, joint venture or bankruptcy;
  • negotiations to sell or license IP rights;
  • support in situations of conflict, such as court proceedings or alternative dispute resolution mechanisms;
  • fund raising through bank loans or venture capital;
  • assisting internal decision making;
  • for accounting and taxation purposes.

Different approaches of IP valuation are used by organisations. Generally, these approaches are divided in two categories: the quantitative and qualitative valuation.
While the quantitative approach relies on numerical and measurable data with the purpose to calculate the economic value of the IP, the qualitative approach is focused on the analysis of the characteristics (such as the legal strength of the patent) and uses of the IP.
Quantitive approach can be grouped in three methods:

  1. 1. cost-based method;
  2. 2. market-based method;
  3. 3. income-based method.

To order services please come to the Estonian Intellectual Property and Technology Transfer Centre or place an order by e-mail.
For more information e-mail info@eitk.ee or by calling 6411 250.